Therefore, we went back to the vaults and picked a universal fan-favorite palette with some of our best-selling shades that easily allows you to go from natural to glam in one swipe. In a statement to NYLON, the brand responded, saying, “Given the broad, diverse community of Sims fans, we wanted the shades and textures in the collection to appeal to everyone – whether they are makeup beginners or artistry gurus. Some also pointed out that the colors were included in a previously released palette from MAC. Both definitely enhance our day-to-day lives."įollowing the release of the palette, fans on social media had questioned the palette’s color selection and whether it was truly Sims-inspired.
Makeup and video games are the perfect escape to bring your perfect virtual world to the real life. "They understand the impact it can make on themselves and their followers. "Many gamers stream live and understand the power of the slightest gesture of makeup," he said. He also suggested using shades to create a smoked eye out, or a soft, defined crease.įans of all things beauty and gaming will have to stay tuned to see whether the collaborations continue, but Jennings gave his reasoning for the continued crossover success. This palette has both, and is easy to use."Īs for creating the perfect Sims-inspired look, Jennings suggested looking to your virtual characters for inspiration. During New York quarantine, I realized that color and highlight are important when creating a flattering, virtual makeup. "These shades are flattering in person and online. "MAC and The Sims have similar values since we create for all skin tones," he noted. In an interview with NYLON, MAC Director of Makeup Artistry Romero Jennings, who developed the in-game looks, touched on the importance of the brands' continued collaboration. Cool, metallic, and warm-toned hues are featured in the palette, and the formula's buildable nature allows for players to create subtle or bold looks. Packaged inside a box that pays tribute to the popular game series, fans of the series will have an opportunity to get as creative with their IRL beauty routines, as they do with their in-game ones.
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